The Greatest: Freetime Industries: Lazer Nature

Tuesday, September 22, 2009

Freetime Industries: Lazer Nature

Check out my friend Katie Bailey's work...Lazer Nature by Freetime Industries. Soooo cool. I was fortunate enough to style and help with the art direction for her look book. Photos by her boo, Kyle Johnson. =) The sunshine was perfect that day! To download the line sheet/ look book click the link. Lazer Nature Line Sheet.

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STYLING:
With years of visual merchandising and retail under my belt, wardrobe/ prop styling became natural for me from the jump. I put together cohesive looks for editorial shoots, commercial/ advertising, agency tests, look books, and fashion shows. I also offer services for one on one image consultation for special occasions and events.

PRODUCTION:
As a wardrobe stylist I've fallen into the role as a producer for a number of photo shoots. I pull talent such as models, photographers, videographers, hair & makeup, and designers. My diverse background and people skills can produce teams and make magic happen. I also produce fashion events, look books, and press/ sponsorship kits for designers and retailers.

CREATIVE DIRECTION:
Whether you need to develop a theme or a storyboard for a photo shoot, fashion show, or for your clothing line I can help. My personal philosophy is this...aesthetic is everything. I have a performance arts/ graphic design background which has allowed me to tackle the details such as developing brand identity, overseeing a photo shoot, editing, and tightening up the loose ends for the overall product.